HI, I’m FEDERICA
Coach. Consultant. Trusted Shoulder.
For more than twenty years, I've worked in data, technology and energy businesses, helping organisations grow, build commercial strategies and develop high-performing teams.
Over the years, I've worked with some incredibly capable people.
People who were smart, experienced and successful.
Yet many of them were struggling because they were navigating pressure, change, uncertainty and responsibility on their own.
It is one of the reasons I trained as a coach.
Today, I bring together everything I've learned from both worlds.
The commercial experience. The coaching mindset. And a belief that lasting growth happens when strategy and people move forward together.
I work with people who feel stuck.
With leaders carrying the weight of difficult decisions.
And with businesses that have lost momentum.
Together, we create clarity, direction and practical steps forward.
Whether we're working through a personal change, a career decision, a leadership challenge or a business opportunity, my role is not to tell you what to do.
It's to help you see more clearly, think more deeply and move forward with confidence.
Because sometimes what people need most isn't another expert.
It's a trusted shoulder beside them.
My Approach
Strategy without self-awareness breaks under pressure.
Personal insight without structure rarely becomes sustainable change.
Coaching addresses growth from the inside out.
Consulting addresses it from the outside in.
Both aim at the same outcome: clearer thinking, better decisions and sustained progress.
Dream it
Change begins when you give yourself permission to imagine a better way forward.
Build it
It takes courage to begin planning the change.